Privacy Policy

Who we are

BrandGuides is a consumer product research publication. For privacy questions, see our Contact page.

Information we collect

We aim to collect as little personal information as practical.

• Server and CDN logs. Our hosting and CDN providers (for example Cloudflare) may automatically record technical data such as IP address, browser type, referring URL, and pages requested. These logs are used for security, reliability, and basic traffic analysis.
• Communications. If you email us, we receive the address and message content you send so we can respond.
• Affiliate and retailer cookies. When you follow a retail or affiliate link, that third party may set its own cookies or process data under its privacy policy. BrandGuides does not control those practices. See our Affiliate Disclosure.

We do not currently require accounts to read the site, and we do not intentionally collect sensitive personal categories through the public pages described here.

How we use information

• Operate, secure, and improve the website
• Understand aggregate traffic patterns
• Respond to messages you send us
• Comply with law where required

Analytics

If we add first-party or third-party analytics later, we will update this policy to name the tools and describe what they collect. Until then, treat hosting/CDN logs as the primary automatic technical records.

Cookies

The core editorial pages are designed to work without a BrandGuides login cookie. Third-party sites you visit through outbound links may use cookies according to their own policies.

Sharing

We do not sell your personal information. We may share technical or communication data with service providers who host the site, deliver email, or help us respond to legal requests—only as needed to operate BrandGuides or meet legal obligations.

Retention

Log data retention follows our hosting/CDN provider defaults unless we configure a shorter window. Email you send is kept as long as needed to handle the conversation and ordinary business records.

Your choices

You can control cookies through your browser settings and decline to use affiliate or retailer links. For access or deletion requests related to email you sent us, contact us via the Contact page.

Children

BrandGuides is not directed at children under 13, and we do not knowingly collect personal information from children.

Changes

We may update this policy as the site or our tooling changes. The “Last updated” date at the top will change when we do.